No Pobre TV. Interior designer Kim Joosten is like many modern women: self-confident, successful and always concerned about her appearance. When she saves a child's life at a barbecue, she suffers severe burns and is disfigured by a large facial scar. However, representation and good looks are a must in her job, in which she is now increasingly marginalized. When she also discovers that her husband Max is having an affair, Kim no longer knows what to do.